by Christine Alexis | Feb 11, 2020 | Website Design
We get it…launching a new website can be extremely tedious, time-intensive and stressful. Oftentimes, businesses overlook what they may deem “minor details,” but more so than not, these “minor details” will have a major impact on your SEO, leads, and brand image. In...
by Christine Alexis | Jan 31, 2020 | Content Marketing
Blogging with SEO in mind can do wonders for organizations of all kinds that are trying to spread the word. In fact, SEO leads have a 14.6% close rate, while outbound leads (such as direct mail or print advertising) have a 1.7% close rate. It can be particularly...
by Christine Alexis | Jan 9, 2020 | Social Media
Studies have shown that videos outperform static images on social media channels, and in fact, 64% of customers are more likely to buy a product online after watching a video about it. As the world’s leading video platform, YouTube is a great way to showcase your...
by Christine Alexis | Dec 26, 2019 | Email Marketing
A newsletter is an email or a pamphlet an organization sends out to let its regular customers or subscribers know about the recent activities and updates happening around the organization. It is ideal for staying in contact with your audience and gaining visits to the...
by Christine Alexis | Dec 19, 2019 | Digital Advertising
In digital marketing, it is important to pay attention to the data related to your campaigns and your website. These metrics can play an influential role in justifying spend and showing an accurate return on investment. Simply put, understanding your marketing metrics...
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