by Christine Alexis | Apr 14, 2020 | Content Marketing, Digital Advertising, Email Marketing, Social Media
Did you know that in 2021, over 2.14 billion people worldwide will buy goods and services online? This shows that a large portion of your customers may be online. Digital advertising is the perfect avenue for you to reach them! Digital advertising can include social...
by Christine Alexis | Feb 7, 2020 | eCommerce
Customer retention should be at the forefront of your eCommerce marketing strategy. Retention is key to growing and sustaining a successful eCommerce business. In fact, it is five times cheaper, retaining a client than looking for new clients. Simply put, if a company...
by Christine Alexis | Jan 9, 2020 | Social Media
Studies have shown that videos outperform static images on social media channels, and in fact, 64% of customers are more likely to buy a product online after watching a video about it. As the world’s leading video platform, YouTube is a great way to showcase your...
by Christine Alexis | Jan 3, 2020 | eCommerce
A product page is your website’s online store and is one of the most important pages on your website. The information, quality of images, and ease of use on a product page are some of the key factors that determine conversion. While these pages can be quite time...
by Christine Alexis | Dec 19, 2019 | Digital Advertising
In digital marketing, it is important to pay attention to the data related to your campaigns and your website. These metrics can play an influential role in justifying spend and showing an accurate return on investment. Simply put, understanding your marketing metrics...
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